UTILITY OF HONESTY IN TRADE

Trade Different From Other Occupations

An award winning essay by K.B. Khushalani

 

 

 

2. Trade differentiated from other occupations as regards honesty.

Trade is different from other occupations, in that its, adherent is independent. It is his merit alone that counts; he is the master of the situation, controlled only by market rates. It is a profession peculiar in it­self. In spite of the trader's dealings with many people of different temperaments, for whose pleasure and custom he has to strive constantly which he can do better by honesty rather than by dishonesty, he can remain independent and can main­tain his self-respect fully well. Of course, there are some people always and everywhere, who can never be pleased by any means, honest or dishonest. As they are few and far between, they should never be bothered about, and it is always preferable to ignore their custom rather than hanker after them.

 

3. Businessman   should fulfill   his part of   duty

The relationship of the customer and the merchant is one in which are involved  the interests of   both.   The  former wants   supply of good articles  at a reasonable price,   while the latter is after the custom  of the former; and the maintenance of the tie depends upon both   the reasonableness of the one and the honesty   of the   other.    The   businessman, who   wants to establish himself well, should fulfil his   duty and the customer will automatically do his.    Granting that men are   unreasona­ble,  yet it in no  way   pays   the   dealer to   be   dishonest with them, though  we   should   consider the   average   buyer who is seldom unreasonable in his demands.    In case a purchaser ex­pects too much concession,   it should be explained to him for an amicable deal, as few would grudge the fair profits of a dealer. It is only when a dealer   sets   his   prices unreasonably   high that he does not like to explain his   position.    Explaining the position is not disposing   trade   secrets, which   are as dear to  any  one else, and principles of honesty  do not their  revelition.    The   position of the buyer is slightly superiot to that of the   seller in the respect   that the choice of choosing his suppliers is in his hands; and this is a further rea­son for the seller to   adapt his behaviour in accordance with the likes and dislikes of the buyer.    None will or can say that any purchaser ever wants his supplier to be dishonest to him. From the time he enters the   shop or   negotiates by   corres­pondence, his pleasure   is to be considered   supreme, and it is the duty of the dealer to see that   he gives no   cause for any suspicion.    But, as the face is the index to the mind, he can­not successfully do it unless he practises honesty.   Customers are free birds, they cannot be tied down to one shop unless-there is something to attract them, and the best that the-owner of the shop can offer is his sincerity.

TO BE CONTINUED....

BackHOMENext Page

To Know More about the Author Click ABOUT US Button at the Top 

Editor: Manohar Khushalani

Copyright © 2008 stagebuzz.info
Site designed & maintained by Dipesh Khushalani